Programa recreativo con enfoque de naturaleza desde la empresa provincial de campismo Villa Clara. Caso Campismo Arcoíris.
Fecha
2013-06-24
Autores
Bernia Jorge, Lilia Elena
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Editor
Universidad Central "Marta Abreu" de Las Villas
Resumen
La existencia de un programa recreativo en las instalaciones hoteleras resulta siempre de gran importancia en el proceso de planificación y gestión de la entidad,
permitiendo que el cliente participe en actividades de ocio y esparcimiento para un mejor aprovechamiento de su tiempo libre. Es por ello que resulta necesario proceder a la planificación de la animación de forma tal que las actividades que emanen de este proceso, se ajusten o correspondan con la modalidad en que se desarrolla. Un programa con enfoque de naturaleza garantiza una mayor participación y satisfacción de las necesidades recreativas de un público que espera divertirse con actividades desarrolladas en la naturaleza. El presente trabajo se enfoca en función de la confección de un programa recreativo basado en las directivas de la Empresa Provincial de Campismo en Villa Clara, con el objetivo de contribuir al desarrollo de actividades recreativas acordes a las características particulares del público objetivo que acude a sus instalaciones. Por tal motivo y para dar cumplimiento al propósito propuesto, la investigación se estructura en tres capítulos, realizándose en los mismos un análisis bibliográfico sobre la actividad de animación turística dentro del sector hotelero, el diagnóstico del área recreativa del hotel, así como la propuesta de un Programa de Animación de dicha instalación de alojamiento turístico. Para el diseño del plan mencionado se hace uso de un procedimiento diseñado en el año 2011 por profesores del Centro de Estudios Turísticos de la Universidad Central “Marta Abreu” de Las Villas.
The existence of a recreational program in the hotel facilities comes to be of great importance in the process of planning and quality management of the entity so that the tourists could participate In the activities of leisure and entertainment for a better, passing of their spare time. It is for that reason to get the entertainment activity in a good planning in a way that the activities from this, respond to the modality in which they are developed. A program under a nature approach guarantees a higher participation and satisfaction of the tourists recreational needs of a population who expects to enjoy with the activities carried out on nature. The present paper is focused in the design of a recreational program based on the directional lines of the Provincial Enterprise of Camping in Villa Clara, with the aim of contributing to the development of recreational activities in accordance to the objective public who goes to those facilities. For fulfilling the proposal and its objective, the investigation is structured in three chapters, with a bibliographical analysis, a diagnosis process the design of a recreational program for that lodging hotel facility. For its design it has been taking a procedure written in 2011 by a group of teachers of “Marta Abreu” Central University in Las Villas
The existence of a recreational program in the hotel facilities comes to be of great importance in the process of planning and quality management of the entity so that the tourists could participate In the activities of leisure and entertainment for a better, passing of their spare time. It is for that reason to get the entertainment activity in a good planning in a way that the activities from this, respond to the modality in which they are developed. A program under a nature approach guarantees a higher participation and satisfaction of the tourists recreational needs of a population who expects to enjoy with the activities carried out on nature. The present paper is focused in the design of a recreational program based on the directional lines of the Provincial Enterprise of Camping in Villa Clara, with the aim of contributing to the development of recreational activities in accordance to the objective public who goes to those facilities. For fulfilling the proposal and its objective, the investigation is structured in three chapters, with a bibliographical analysis, a diagnosis process the design of a recreational program for that lodging hotel facility. For its design it has been taking a procedure written in 2011 by a group of teachers of “Marta Abreu” Central University in Las Villas
Descripción
Palabras clave
Campismo, Ocio y Recreación, Oferta Hotelera, Animación Turística